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Though Google and Waze have both noted that Waze will remain (mainly) independent, the coming months will expose how Google takes advantage of Waze's innovative platform and patents. Related Tags: Google, patents, Waze.

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Mobile GPS navigation app Waze (Hebrew:,; previously Free, Map Israel) is a subsidiary of Google that supplies satellite navigation software. It deals with mobile phones and other computer systems that have GPS support.  Find More Details On This Page  supplies turn-by-turn navigation information and user-submitted travel times and route details, while downloading location-dependent information over a mobile telephone network.

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The Israeli company Waze Mobile established the Waze software. Ehud Shabtai, Amir Shinar, and Uri Levine established the business. 2 Israeli equity capital firms, Magma and Vertex Ventures Israel, and an early-stage American venture capital firm, Bluerun Ventures, offered funding. Waze Mobile was gotten by Google in June 2013. The app creates revenue from hyperlocal marketing to an estimated 130 million monthly users.

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In 2008, Shabtai formed a company called Waze to advertise the project. In 2009, the company name was changed to Waze Mobile Ltd. In 2010, the company raised $25 million in the 2nd round of financing. The company raised an extra $30 million in funding the following year. The app was updated in 2011 to show real-time, community-curated sights, consisting of regional occasions such as street fairs and protests.

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In November 2012, the company likewise began to monetize its app in November 2012, providing resellers and marketers a web user interface to market based upon place, where a small icon appears when a phone is at a particular location, triggering the user to engage. It likewise uses TV news stations a web user interface to relay existing traffic reports and notifies directly from the Waze app; the service had been used by 25 U.S.

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It has also been used in Rio de Janeiro inside Centro de Operaes Rio (Rio's Operations Center) since July 24, 2013, in addition to in New York and New Jersey because 2012. In 2013, the GSM Association, a trade association of mobile network operators, gave Waze the very best Total Mobile App award at the association's Mobile World Congress exhibit.